Tape dispenser eN

2012

minimalife

We handled everything from the product conception, development and packaging design to wholesale distribution of Tape dispenser ‘eN’ under its label, ‘minimalife’. By eliminating the rotary spindle used in conventional tape dispensers and replacing it with two built-in rollers, we have created a minimalist design with a reduced volume compared to conventional models. The tape can be pulled out stably thanks to iron weights in the base, even with its reduced surface volume. Silicone is used as a cushioning material for the tape dispenser packaging, again minimizing volume while maintaining a minimalist aesthetic.

Awards

2012 Good Design Award / 2012 Red Dot Design Award / 2012 iF Design Award / 2012 Stationery of the Year Design Award